‘Twenty Something’ - Jaz Karis

Album Rollout Shoot - Creative Consulting & Photography

Jaz Karis: Twenty Something Album Rollout

For the rollout of Twenty Something, I partnered with Jaz Karis as a Creative Consultant and Photographer to develop campaign imagery that supported the album's digital launch. From creative concepting and art direction to photography and post-production, the project focused on creating a cohesive visual identity across social media and other digital touchpoints. The imagery supported the album rollout while also serving as the key visual for the launch of one of the album's lead singles.

Creative Direction, Campaign Development, Visual Storytelling, Content Production, and Digital Rollout.

The Game Plan:

  • ALBUM ROLLOUT & CONTENT STRATEGY

    Digital Rollout
    Created campaign imagery designed to support the release of the album and one of its lead singles across social media.

  • CREATIVE DIRECTION & VISUAL STORYTELLING

    Campaign Narrative
    Developed a cohesive visual language that supported the Twenty Something album rollout

  • PHOTOGRAPHY & CREATIVE PRODUCTION

    Content Creation
    Captured and delivered premium imagery that elevated the campaign and strengthened the artist's visual identity.

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HONEST, CINEMATIC, COHESIVE

the STRATEGY

The objective was to create a visual identity that complemented the emotional storytelling of Twenty Something. Through creative direction, photography, and post-production, we developed a cohesive campaign of imagery that extended across social media and digital touchpoints, supporting both the album rollout and the release of a single.

The result was a refined collection of visuals that strengthened the artist's identity, elevated the rollout, and created a consistent narrative across the campaign.

What We Accomplished

  • ✓

    Creative Direction & Art Direction – Defined the visual direction through concepting, styling, and creative execution.

  • ✓

    Album Rollout Strategy – Developed campaign imagery to support the Twenty Something digital rollout and lead single release.

  • ✓

    Photography Production – Captured premium editorial imagery that reflected the tone and identity of the project.

  • ✓

    Content Development & Editing – Produced and refined a cohesive library of launch-ready campaign assets.

  • ✓

    Visual Storytelling & Digital Campaign – Created imagery that strengthened the artist's visual identity across social and digital touchpoints.

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